Nestlé India has always focused on long term, sustainable and profitable growth and helped communities around its factories to improve their quality of life in a similar manner. Nestlé Agricultural Services has used the experience gained by Nestlé across the world to set up a system of direct and efficient contact with the farmers. Company veterinarians and agronomists supervise the milk routes and advise farmers on various issues including proper feed for the herds. Milk storage facilities have been set up close to the farmers. Veterinary services are provided free, and medicines provided at wholesale cost. The company assists farmers in artificial insemination programs for their cattle, provides subsidy and helps them in procuring loans.For more on Nestlé Agricultural Services, click here.
Safe Drinking Water Water is a scarce resource. In India, availability of clean drinking water is a major concern for many communities. Almost 200 million people do not have access to clean drinking water. Nestlé India is committed to improving the situation and believes that the first step is to create awareness in the communities around its factories. A key focus area of our Corporate initiatives is to help provide Clean Drinking Water and educate children in schools to conserve this scarce resource.
Education and Training Nestlé supports initiatives to create awareness about the right to education and encourages the communities around its factories to send their children to school. Nestlé India employees have developed a special play 'Let Us Go to School' for this purpose. This has been staged amongst the communities around our factories, and its recordings screened at smaller gatherings along the milk routes. The Company also recognizes the active role that village women play in adopting good dairying practices in dairy farms and regularly conduct special programs that help them.
Nestlé India supports local schools, helps in the maintenance of public parks and green belts, facilitates blood donation camps and health awareness programs. The key messages of conservation, hygiene, health and wellness are progressively built into the communities where the Company is present. All these initiatives strengthen the bond between Nestlé India and the community.
"Creating Shared Value is a very different approach to corporate social responsibility (CSR), because it is not focused on meeting a set of standard external criteria, or on philanthropy. The idea of winners and losers doesn’t fit this model of CSR." Read more about Nestlé'a approach to corporate social responsibility on nestle.com. Mark Kramer, Harvard University